Dappered

Affordable Men's Style

  • Don’t Miss Anything
  • Start Here
  • Essentials Shop
  • Latest Deals
  • Style Scenarios
  • Reviews

Style Poll: Target’s Goodfellow & Co. New Look Book is Out

August 17, 2017 By Joe | | Heads up: Buying via our links results in us getting a commission (not always, but just about), which helps keep the lights on around here. We also take your privacy rights seriously. Head here to learn more.

Target’s Goodfellow & Co. brand officially arrives Sun. 8/27/17

When Target announced it was doing away with it’s Merona and Mossimo brands (among others) in favor of something more style & fit focused, I’m guessing more than a few of us wondered if this was just going to be slapping a new label on the same old stuff. Well, if these images are any indication, that does NOT seem to be the case. It certainly appears that Target is going for a less basic, and more style-focused menswear line with this new Goodfellow & Co. brand.

Not everything has hit stores yet (some pieces have trickled into a few brick & mortars). And the online launch is set for Sunday, 8/27. But for now, your eyeballs can take in what Target is going for. Select pieces are below. We don’t know all the fabric details or prices just yet, but items from this brand will range from $5.99 to $89.99. Feel free to use the polls and let us know what you’re interested in, and what you’d pass on, when it comes to this new affordable Target produced “Goodfellow & Co.” line.

 

Target's Goodfellow & Co.

Shawl Pocket Cardigan (fabric unknown) - $34.99

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

White Sneakers (leather? synthetic?) - Price Unknown

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

Cable Crew Sweater (fabric unknown) - $34.99

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

Deconstructed Chino Blazer - $39.99

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

Wingtip Boots (leather? synthetic?) - Price Unknown

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

"Total Flex Fabric" Jeans (fabric composition unknown) - $27.99

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

Grey Sportcoat (Tweed? Brushed Cotton? Fabric Unknown) - Price Unknown

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

Hennepin Chinos (Skinny, Slim, Straight, & Athletic Fits) - $22.99

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

Chukka Boots (suede? synthetic?) - Price Unknown

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

Shawl Collar Cardigan (fabric unknown) - Price Unknown

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

Button Down Shirt (oxford? slim, standard, or big/tall fits) - Price Unknown

View Results

Loading ... Loading ...

 

Target's Goodfellow & Co.

Insulated Bomber (sure appears to be poly) - $44.99

View Results

Loading ... Loading ...

 

NOTE: This is not the entire Goodfellow collection. Looks like there’s also gonna be plenty of basics like henleys and tees, plus more involved/expensive items like a topcoat once it starts to get cold? Efforting an in-person review with many of these items. If you’ve got any intel/see any other items in-store or online worth featuring/giving a stronger look, send those tips into joe@dappered.com. UPDATE: Big thanks to Matt W. who sent in this link to Esquire. They’ve got a few more shots of Goodfellow goods, but unfortunately, not any more info on prices or materials.

Filed Under: Accessories, Clothing, Shoes Tagged With: Goodfellow & Co., Target Goodfellow & Co

CONTINUE THE CONVERSATION …

Want to share your thoughts on this article? Join the discussion on Facebook, hit us up on Instagram, or reply on Threads.

DON’T MISS ANYTHING

Subscribe via email to get articles in your inbox. You can also follow us on Threads, Facebook, and Instagram.

NEW HERE?

Well, welcome to Dappered. Here are what we consider the most useful posts on the site if you're looking to put a little more effort into your appearance. Just want to see our favorite menswear products? Shop our essentials here.
Style Scenario: Feels Like Fall – Smart Casual

Style Scenario: Feels Like Fall – Smart Casual

Part 2/3 of welcoming in the prime season for dressing well.

Steal Alert: J. Crew 30% off Suits and Blazers

Steal Alert: J. Crew 30% off Suits and Blazers

Suits are almost always excluded. Not now though. Members get a one-day head start. Live for everyone Wednesday 9/27.

Style Scenario: Feels Like Fall – Casual (nothing over $100 edition)

Style Scenario: Feels Like Fall – Casual (nothing over $100 edition)

Plus an all day hot-toddy recipe. No single item eclipses the $100 price point.

Follow Dappered on Instagram »

MEN’S FASHION OR AFFORDABLE STYLE?

Fashion is temporary and expensive. Style is timeless and affordable. Dappered® helps you work the retail system so that you can be comfortable, look sharp, and save money.

Want to share a great product? Email Us.
For a fit perspective, see Joe’s measurements
Make sure to read our affiliate disclosure.

CONNECT WITH DAPPERED

Thanks! Check your inbox or spam folder to confirm your subscription.

  • Email
  • Facebook
  • Instagram
  • RSS

MOST POPULAR ON DAPPERED

  • $8 J. Crew Slub Tees, Crown and Buckle Select Watch Straps Sale, & More – The Thurs. Men’s Sales Handful
  • Steal Alert: Bonobos Extra 40% off Sale Items
  • Monday Men’s Sales Tripod – Macy’s Watch Sale, $10 off UNIQLO Chinos, and more
  • Style Scenario: Feels Like Fall – Casual (nothing over $100 edition)
  • Steal Alert: J. Crew 30% off Suits and Blazers
  • Style Scenario: Feels Like Fall – Smart Casual

Copyright © 2023 Dappered.com | Dappered, LLC | Dappered® is a registered trademark of Dappered, LLC

Dappered does not collect or sell its users personal information | Disclosures: Privacy and Affiliates, Gilt.com, FTC

WPE

We work with partners that use cookies to understand how visitors use our site. Find out more.