Attention Fancy Cats, Rat-Pack Maniacs, Gatsby-heads, and Tommy-Shelby-Stans.
Timex has just released a new watch, and it looks old in a very good way.
Slim rectangular watches like these used to be worn by the powerful who would gear up in a suit and tie every day. Maybe even a hat. But as Timex has kept the details on this watch super-simple, incorporating it into a modern day smart casual to dress wardrobe shouldn’t be too much trouble.
Silver-tone dial is finished with vertical brushing. Roman numerals are elongated to compliment the 21mm diameter / 36mm lug-to-lug rectangular case. The mineral crystal is raised just a bit with a slight curve, but the height of 8.5mm is truly slim. The brown croc-grain leather strap completes the dressy look, and even comes with quick-release spring bars for quick strap swap outs.
And those metallic blue hands? Those’ll do.
It all adds up to a simple, classy, classic package which may not appeal to the masses writ large…but it’ll appeal to some, whom will really appreciate something that looks like this at such a reasonable price.
Recently for this category, Bulova was the go-to cheap-ish quartz option at $200-$250, whereas Lorier’s out of production $549 Zephyr was a dynamite automatic. And yes, Cartier’s Tank is the (great) grand-daddy of ’em all (but said Grampa is priced like he was a damn Oil Baron or something).
These, at $150, will catch some glances.
Even if they stay in the owner’s watch box most of the time, and only get worn occasionally.
That’s all.
Carry on.
P.S. A little too retro for your taste? Try the also just released Waterbury classic, with it’s 39mm round case.
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