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Art as Ads – Introducing a new Dappered initiative

September 17, 2013 By Joe | Heads up: Buying via our links may result in us getting a commission. Also, we take your privacy rights seriously. Head here to learn more.

Show your work on Dappered: submissions@dappered.com

Above: Brown Shoes by Ben Madeska. Or, at least one of them.

As a thanks to the vast majority of you who choose to not use extensions like adblock on Dappered, we’re going to start devoting 5-10% of our total ad space to showing art instead of ads.

Ads pay for things. And when things get paid for, websites stay free. And while Dappered has very limited ad space (on purpose, nobody likes a cluttered can’t-find-the-content website), keeping the site as good looking as possible is what we’re aiming for.

And showing art in our ad space every once in awhile? Can’t hurt.

So here’s what we’re looking for:

  • Artists with works that “Fit” Dappered’s overall style.
  • No, this doesn’t mean the subject of the piece has to be clothing related. Just something that might appeal to those of us in the Republic of Dapperedistan.
  • Bacon, for example, works. So would the world’s largest piece of driftwood.
  • Works that can be scaled and/or cropped to 300×250 pixels (the standard box ad space on the right rail)
  • Some patience. We’re a small outfit, so, we’ll get to as many as we can.

In exchange for letting us run works of art on our site, we’ll provide a click-through that goes to the artist’s website, facebook page, twitter feed… whatever. We’ll just need to get that from the artists if their work is approved.

So if you’re an artist, or know one that’s got a piece or two that would fit well on Dappered, send us an email to submissions@dappered.com. Also, be sure to check out the terms and conditions for submission.

Need some guidelines when it comes to image quality for the work of art? Click here for the pdf guide.

Filed Under: Etc.

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Comments

  1. DXLi says

    September 17, 2013 at 3:18 PM

    This. Is. Awesome. Great idea! The first things that pop into my mind are illustrations from Flusser.

  2. Marshall Lilly says

    September 17, 2013 at 3:32 PM

    Awesome idea. All hail the Prime Minister of Dapperedistan!

  3. ian says

    September 17, 2013 at 4:07 PM

    Do you plan on using the art verse ads to create A/B testing to show incrementality of your advertising? it’s exactly what other websites are doing anytime you see an ad for smokey-the-bear.

  4. AndreiSlobtsov says

    September 17, 2013 at 4:22 PM

    Great idea! Thank you for not being greedy 🙂

  5. Mignonette says

    September 17, 2013 at 4:22 PM

    Long time lurker. Finally caved and made an account to let you know this is brilliant, Joe.

  6. Jack says

    September 17, 2013 at 4:59 PM

    seconded.

  7. LW says

    September 17, 2013 at 5:15 PM

    Wow that’s hella cool.

  8. tkschof says

    September 17, 2013 at 5:35 PM

    This post made me realize I still use Adblock on Dappered. It’s disabled now, sorry it took so long.

  9. Socrates'_Daemon says

    September 17, 2013 at 6:02 PM

    This is the first time that I have been convinced to add a website to my AdBlock filter. This was a brilliant idea that shows a lot of class.

  10. Rob says

    September 17, 2013 at 9:29 PM

    This is a damn good site.

  11. Mike N says

    September 18, 2013 at 5:29 AM

    Cool

  12. Judson M says

    September 18, 2013 at 7:30 AM

    I am doing the same as well. Never really gave a second thought to letting ad’s through on sites I want to support, but that has changed!

    Here’s to supporting dappered!!

  13. Neal says

    September 18, 2013 at 8:11 AM

    As an artist, I see these contests pop up all over the place. And I’m not opposed to them in general, but I feel that a common term that comes up is that all submissions, even if not chosen, become work-for-hire owned by the host company with no further compensation or acknowledgement. Can you comment on if that is part of this contest and if you’re flexible on that last end?

  14. Joe says

    September 18, 2013 at 8:58 AM

    I don’t think I quite follow. It’s not really a contest, and while I hope other sites might be doing this, I can’t recall stumbling across it anywhere else so I don’t have any previous experience to lean on.

    “even if not chosen, become work-for-hire owned by the host company with no further compensation or acknowledgement to the artist.”

    Can you explain that a little further? Are you concerned that by submitting a work, Dappered would then claim ownership to it?

    We’re not looking to make a cache of images for use later on down the road. We’re basically offering free advertising. Which, isn’t free to us at all.

  15. Don says

    September 18, 2013 at 9:07 AM

    Agreed. Never really occurred to me, but it’s off now. Let the Dappered ads fly!

  16. Neal says

    September 18, 2013 at 9:49 AM

    Maybe I misunderstood. Is it alright if I contact you directly (through the website) about it?

  17. Joe says

    September 18, 2013 at 10:03 AM

    Absolutely. joe@dappered.com works. Thanks Neal!

  18. er1cha says

    September 18, 2013 at 1:28 PM

    yup, just turned my Adblock off for this site. I’ve also decided to click them more as well.

    Classy post Dappered!

  19. Na Humma says

    September 21, 2013 at 11:09 PM

    This is an awesome idea and it will be fun to see what masterpieces make it onto the sidebar. Kudos to you, Joe; and thank you for doing your part to keep ingenuity flowing on the interwebs.

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