Indochino’s New Line – Launch Date: Feb. 15, 2011
Heavier fabrics, weightier pricing. Those are the cliff’s notes for Indochino’s just launched new line of suiting. Five new suits and they’re all $400 and up (okay, one’s $399). But any sort of concern over the perceived the price increases probably isn’t warranted, being that Indochino still offers their essentials line which hits around the mid $300s. If you’re wondering where their terrific ultimate gray suit went? Word from the Indochino guys is that it’s being restocked and should be back within a week or so.
What follows is a totally subjective ranking of the new line, with the (again, subjective) most desirable first:
Expensive, yes. But what you get is a reportedly heavier wool tweed, and an extremely deep pattern. A dark blue Prince of Wales plaid like that is rare in a suit for $500 or under. Indochino loves to ratchet their model’s, um “detailing” up to extremes (A collar pin? Really? On a scale of 1-10, that’s an 11.) but consider a toned down notch lapel on this suit, a plain white shirt, and a black tie. Let the pattern do the work. It looks awfully good.
A few clicks lighter than their navy option. Tweed, medium heavy fabric, looks perfect for this time of year and like it’d be a nightmare in June. Model appears to be showing the advanced options: functional buttons and ticket pocket.
So you want to do stripes but you’re afraid you’ll end up looking like Al Capone. The key is to have your stripes thin (not thicker chalk stripes), and in a shade that’s somewhat close to the tone of the background fabric. The analyst nails that look. It’s not 100% wool, but instead around 97% wool and 3% silk, which is a great touch. No polyester in this one. I asked, they answered immediately. No poly. None.
Your thoughts on the new line? Are the “names” of the suits a plus or minus? And if you could pick one to wear, which would be your choice? Leave it all in the comments section below…